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India's first videoshopping app

  • Writer's pictureSweta Tirkey

Jooli - It’s A Whole New World For The Digitally Native Generation

Updated: Nov 18, 2022

We are about to enter a new era of shopping, and Jooli is prepared. Millennials and Generation Z have the purchasing power of the future (The digitally native, mobile-first generation). Consumer behaviors have migrated to social media, it's a truth. Generation Z was practically born with a phone in their hand, and they have a very different attitude towards social media and digitization in general.



They utilize social media to get ideas, investigate items, and interact with brands they like. As a result, since influencers play such a major role in purchasing decisions, make sure your e-Commerce is transitioning from traditional digital marketing to influencer marketing. Jooli is a part of the tremendous transformation and has created a one-of-a-kind shopping experience.


A shopper can watch a short video ad from a Jooli-registered brand, investigate their items, and make a purchase - all from the comfort of their own home. Jooli is the ideal model for connecting businesses and their services and products directly to shoppers as a replacement for social networking platforms. Within the Jooli ecosystem, the shopper completes the purchase transaction with the seller.


Jooli assists shoppers in making purchasing decisions without the inconvenience of switching between shopping apps. They have more confidence in their purchasing decisions because they can communicate directly with the vendor. Shoppers can easily see, like, and buy their desired products with this app


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